The Gameplan™ Founder Success Story

Testimonial Year Management

(April 2004 - July 2009)

Events, Charity & Fundraising

After delivering a record-breaking Testimonial Year for World Cup-winning rugby captain Martin Johnson CBE and his chosen charities, Jim went on to deliver successful fundraising years for players including Lewis Moody, Austin Healey, Geordan Murphy and Martin Corry.

Key activities & achievements included:

- Delivery of the largest testimonial year in world rugby with over 25 fundraising events in the UK and overseas, including a Martin Johnson vs. Jonah Lomu match at Twickenham Stadium for 60,000 spectators.

- Corporate events held in Monaco, New Zealand, Australia, Hong Kong, Paris, Guernsey and UK-wide. Highlights included a Lionel Ritchie concert and the auctioning of five Minis signed by the 2003 England World Cup Team.

- Recruiting and leading groups of influential committee members.

- Devising and account managing sponsorship packages for brands including Adidas, British Airways and Hewlett Packard.

“I was awarded a Testimonial Year in 2003 following the Rugby World Cup and the opportunity to celebrate my career as well as support 3 charities closest to my heart was exciting but also a huge challenge.

"I knew Jim as a player and knew he would deliver. He did not fail to disappoint. The Testimonial Year was record breaking at the time and we managed to raise an incredible sum for the charities concerned.

"Jim has gone onto achieve great success at all Leicester’s professional sporting clubs which is unique and I have no doubt The Gameplan™ with Jim’s drive and determination will really help business owners increase their revenues and build best in class teams.”

Martin Johnson CBE, England's Rugby World Cup Winning Captain